Fiat Grande Punto, 2008
The launch of the Fiat Grande Punto MY 2008 include original web campaigns, agreements with street art exhibitions, viral marketing campaigns and a TV advertising spot with great iconic impact : to sum up, the new model sets out to claim its rightful place in the world of the young as a benchmark in terms of content and image.
To sum up, as the advertising slogan has it: "ALWAYS IN THE LEAD. PUNTO".
To sum up, as the advertising slogan has it: "ALWAYS IN THE LEAD. PUNTO".